Sofia Kupprion is a graphic designer and visual artist. With years of experience in an advertising agency in Bulgaria, she has worked for brands like IKEA, UniCredit Bulbank, and telecom companies. In her work, she relies on brand strategy principles to dig into what really matters for each client, working together to translate the inner world and imagination into visuals and concepts that attract the right audience. She firmly believes that the best work happens while enjoying every step of the process.